Hustler profile

Binod Chaudhary

Chairman of the Chaudhary Group and, since 2013, Nepal’s first and only US-dollar billionaire — the man behind Wai Wai noodles.

Born in Kathmandu in 1955 to a Marwari trading family that migrated from Rajasthan in the 19th century. Took over family operations at ~18 when his father fell ill, then scaled the business: National Panasonic (1979), Wai Wai instant noodles (1984), control of Nabil Bank (1995).

  • Chaudhary Group (CG Corp Global)
  • Nepal
  • FMCG, banking, hospitality, conglomerate
Portrait of Binod Chaudhary.

At a glance

Chaudhary Group (CG Corp Global) founded
1968
Company
Chaudhary Group (CG Corp Global)
Industry
FMCG, banking, hospitality, conglomerate
Born
1955

The journey

Key milestones in Binod Chaudhary’s life and business journey.

  1. 1955

    Born in Kathmandu

    To a Marwari trading family that migrated from Rajasthan in the 19th century.

  2. c. 1973

    Takes over the family business at about 18

    His father had fallen ill.

  3. 1979

    National Panasonic

  4. 1984

    Launches Wai Wai instant noodles

  5. 1995

    Takes control of Nabil Bank

  6. 2013

    Forbes names him Nepal’s first dollar billionaire

  7. 2022–2025

    Nepali Congress member of Parliament

The business story

Binod Chaudhary chairs the Chaudhary Group, also branded CG Corp Global, a Nepali conglomerate best known for Wai Wai instant noodles. In 2013 Forbes named him Nepal's first US-dollar billionaire, a position he has held essentially alone since. His career shows what a capable operator can build from a strong family base in a small, import-dependent economy, and why the popular "self-made" label needs qualifying.

His approach follows the logic of conglomerates in thin capital markets.

From the HustleMemo profile

Before the Chaudhary Group

Chaudhary was born in Kathmandu in 1955 into a family of Marwari descent. His grandfather, Bhuramal Das Chaudhary, had moved from Rajasthan in the 19th century and set up the family's trading business in Nepal. By Binod's childhood the family was a settled, capitalised merchant household, which in the Nepal of that period was a rare starting point.

The formative moment came at about 18, when his father became seriously ill and Binod had to take charge of the family operations. Rather than simply maintaining them, he began to expand. His first venture of his own, in 1973, was a Kathmandu discotheque called Copper Floor, an early sign that he was willing to move beyond the family's traditional lines of trade.

Building the Chaudhary Group

In 1979 he secured a relationship with National Panasonic, bringing a major foreign electronics brand into Nepal. That became the model for the group's middle decades: serve as the local partner for global brands, and use that role to build capital and management reach. In a landlocked country where most imports pass through India, mastering that friction was valuable.

The defining step was Wai Wai, launched in 1984. Unlike distribution, where value comes from someone else's brand, Wai Wai was a product the group built, scaled and manufactured across borders. It now holds a commanding share of the Nepali market and a serious presence in India.

From that base the group diversified into banking, hospitality, real estate, telecom and education. In 1995 it took a controlling stake in Nabil Bank, one of Nepal's leading private banks. CG now operates in roughly 19 countries with around 7,000 employees. Chaudhary served as a Nepali Congress member of Parliament from 2022 to 2025.

The record also includes unresolved matters. Land-acquisition allegations, including the Bansbari Shoe Factory case in which investigators recorded his statement in March 2024, remain unadjudicated. He appeared in the 2021 Pandora Papers, and the family denies any wrongdoing.

How Chaudhary operates

  • Where outside financing and institutions are weak, a trusted family group funds new ventures from established ones and lends its name and management across sectors.

    Chaudhary used the cash and credibility from distribution and noodles to enter banking, hotels and property.

  • He also treats reputation as an asset in its own right.

    Through a memoir, public appearances and the attention of wealth rankings, he has built a personal profile that, in a country of Nepal's size, makes him widely recognised beyond his products. HustleMemo's article notes that this narrative tends to understate the inherited head start.

Legacy and lessons

Chaudhary turned a regional trading house into a consumer-goods multinational, which few businesses from Nepal have done. His position as the country's only billionaire also says something about how narrow the routes to that kind of wealth are in a small, remittance-dependent economy.

  • Owning a brand beats renting one. Distribution built capital, but Wai Wai created value the group fully controlled.

  • Conglomerates respond to weak institutions. Diversification substitutes internal capital and trust for missing markets, at the cost of concentration and opacity.

  • Starting lines matter. Inherited capital and networks shaped what was possible, and an honest account names them.

  • Business and politics blur when one person holds both. A bank owner in parliament invites lasting scrutiny.

More hustlers

Explore more business builders